Datadriven Strategy Boosts Facebook Ad ROI

Datadriven Strategy Boosts Facebook Ad ROI

This article delves into the importance and implementation process of Facebook ad data tracking. It focuses on two data return methods: C2S and S2S, highlighting key aspects of gateway interface modification and data processing. It emphasizes the significance of bidirectional data return between e-commerce platforms and media platforms. The article provides a practical guide to data tracking on Facebook, aiming to help readers improve ad performance and achieve ROI growth. It covers essential steps for setting up effective tracking and leveraging data insights for campaign optimization.

12/29/2025 Customs Knowledge
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Global Trade Risks Avoiding Delivery Without Bill of Lading

Global Trade Risks Avoiding Delivery Without Bill of Lading

This paper delves into the risks associated with the delivery of goods without a bill of lading in international trade and provides comprehensive prevention and response strategies. It emphasizes that foreign trade companies should adhere to the principle of payment collection, carefully select freight forwarders, and promptly obtain original bills of lading. In the event of delivery without a bill of lading, proactive legal measures should be taken to minimize losses and protect their rights.

09/26/2025 Logistics Encyclopedia
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12step Guide to Streamline International Shipping for Exporters

12step Guide to Streamline International Shipping for Exporters

This article provides a detailed analysis of twelve key steps in international shipping, including booking space, S/O issuance, container pickup, stuffing, customs clearance, document amendment and confirmation, cost settlement, and collection of export verification forms. It aims to help foreign trade enterprises efficiently and compliantly complete the process of shipping goods overseas. The article covers the entire shipping workflow, offering practical guidance for navigating the complexities of international trade and ensuring smooth export operations.

09/26/2025 Logistics Encyclopedia
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Amazon Sellers Boost Sales with Keyword Optimization

Amazon Sellers Boost Sales with Keyword Optimization

This article delves into the significance of keyword relevance in Amazon Listing optimization. It details methods for keyword collection, analysis, and evaluation, as well as how to strategically incorporate keywords into various sections of the Listing. By optimizing Listing relevance, you can improve conversion rates, reduce advertising costs, and ultimately achieve an increase in organic traffic. The focus is on practical strategies to enhance discoverability and drive sales through effective keyword management.

12/29/2025 Logistics Industry Insights
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Zhejiang Chouzhou Bank Launches NRA Accounts to Streamline Global Trade

Zhejiang Chouzhou Bank Launches NRA Accounts to Streamline Global Trade

The Zheshang Bank NRA account is an ideal choice for foreign trade enterprises, effectively solving cross-border payment collection and foreign exchange settlement issues, and helping enterprises expand into the global market. This account features multiple advantages, including fund freedom, fee reduction, diverse channels, rich currencies, and flexible interest rates. It is suitable for enterprises with overseas trade needs, overseas registered companies, and financial institutions. Choose Zheshang Bank's NRA account for smooth global trade.

12/30/2025 International Settlement
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WCO Releases New Ecommerce Crossborder Trade Rules

WCO Releases New Ecommerce Crossborder Trade Rules

The World Customs Organization (WCO) E-Commerce Package provides a guiding framework for customs administrations in managing cross-border e-commerce, with the core being the Framework of Standards on Cross-Border E-Commerce. It covers trade facilitation, security, revenue collection, and consumer protection. The WCO urges countries to implement the package in phases based on their national circumstances and provides support to promote secure, efficient, sustainable, and inclusive cross-border e-commerce development.

12/30/2025 Customs Knowledge
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Understanding Recent Changes in Import and Export Customs Declaration Forms

Understanding Recent Changes in Import and Export Customs Declaration Forms

This article provides a detailed comparison of the main changes between the old and new customs declarations, including the deletion, addition, and modification of fields. Many irrelevant pieces of information have been removed, while new fields have been added to ensure tax collection and prevent infringement. Several field names have been adjusted for clarity, and the number of product items has increased to facilitate trade. Overall, these adjustments aim to enhance customs regulatory capabilities and improve trade efficiency.

07/28/2025 Customs Knowledge
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Guide to Japans AFR Filing Key Steps and Challenges

Guide to Japans AFR Filing Key Steps and Challenges

This article focuses on common issues in AFR (Advance Filing Rules of Japan Customs) filing, such as fee collection, handling omissions, and HS code completion. Through case studies and practical tips, it provides readers with a detailed practical guide. The aim is to help companies avoid risks, efficiently complete declarations, and improve customs clearance efficiency. It covers key aspects of the AFR process and offers actionable advice for businesses navigating the complexities of Japanese customs regulations.

08/22/2025 Customs Knowledge
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Does Express Delivery Belong to Third-party Logistics?

Does Express Delivery Belong to Third-party Logistics?

Express delivery broadly falls under third-party logistics, where courier companies efficiently handle packages using various transport methods, including collection, entry, and delivery. Third-party logistics providers offer specialized services that help businesses focus on their core operations. Although express delivery and logistics are often interconnected, the industry typically distinguishes between the two. Common third-party logistics companies include Debon Logistics and China Railway Express, which assist businesses in enhancing their logistics choices and customer satisfaction.

07/21/2025 Logistics Encyclopedia
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Export Tax Rebate Guide Key Documents for Businesses

Export Tax Rebate Guide Key Documents for Businesses

This article provides a detailed interpretation of the core documents required for companies to process export tax rebates, including VAT invoices, consumption tax invoices, sales ledgers, customs declarations, and foreign exchange collection documents. It explains the key points for each document, aiming to help companies efficiently process export tax rebates, reduce tax risks, and improve capital utilization. Understanding these documents is crucial for a smooth and compliant export tax rebate process, ultimately benefiting the company's financial performance.

09/26/2025 Customs Knowledge
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